August 2014

How I Earned My First 500 Twitter Followers In 33 Days

Without a celebrity status, how can one get 500 followers in a month? I know what you’re thinking. The answer is No. I didn’t buy any followers nor tried any black hat techniques. I simply practiced all the Twitter tips and tricks that are available in the world wide web. There are a lot out there, but I’ll be sharing what worked for me.

I’m a late Twitter bloomer. I’m more of the Facebook and Instagram kind of girl. But when I attended a local SEO Summit last June 21, I was ‘forced’ to create one to fill out the info needed for our business cards. So I mindlessly created an account, asked my husband for a name suggestion and @MarketingCath was born.

Jason Acidre was one of the speakers and his From Zero to Hero presentation piqued my interest. He talked a lot about the importance of building your brand online. Since I’ve always been fascinated with Social Media, I decided to put my learnings to test. What better way than to start it with my brand new Twitter account?


Read More

My Top 7 Digital Marketing Superheroes

You are the sum of your influences.” – Austin Kleon

Welcome to my first real marketing blog! I think it’s just proper to start it with my influencer hit list. After all, they got me to where I am now as an enthusiastic digital marketer. Here’s my top seven. I will constantly update this list so be sure to check this space. In no particular order:

Noah Kagan, CEO AppSumo

Noah Kagan

Noah Kagan is an American Internet Entrepreneur. He’s been into several great companies including Facebook as Product Manager, as Director of Marketing and currently as Chief Sumo in App Sumo. All before he was 29. He also got a little controversial because he got fired from Facebook. You can read all about it in this post.

As a Brand Marketer finding my way around the digital marketing arena, growth hacker Noah Kagan caught my attention. I first learned about him while reading an online plan for Mint. I instantly fell in love with his thought process, his laser-focused strategy and most of all his willingness to share his amazing marketing plan that propelled’s success. His best advice:

Instead of spending time doing “social media marketing” and flailing around with random posts throughout the web, use Quant-Based Marketing to guarantee your success before you start.

Read More